02 · Service
Meta Ads for hotels
Advertising on Facebook and Instagram builds demand for your hotel in the markets you care about, and remarketing turns it into direct bookings. We design Meta campaigns exclusively for hospitality, with creative that sells the stay itself.
Campaign performance
A · The problem
Beautiful posts, no bookings
Without a funnel (awareness, consideration, remarketing) and a link to the booking engine, Meta campaigns produce engagement that never shows up at the till.
B · Our solution
A full-funnel strategy with measurable ROAS
Prospecting in the right markets and seasons, dynamic remarketing to people who viewed rooms without booking, and conversion tracking all the way to the booking, so you know what each campaign returned.
How we work
Our process in 4 steps
Audit
Review of pixel and CAPI, audiences, creative and historical performance.
Strategy
Defining target markets, the funnel and a creative concept per audience.
Build
Setup of prospecting and remarketing campaigns with UGC and video creative.
Optimization
Continuous testing of audiences and creative, scaling whatever brings bookings.
website bookings (NLH Hotels)
occupancy per year (NLH Hotels)
reviews from our clients
★ · ROAS by client
Real return on ad spend, by hotel
Every number here is a real result from one of our clients, not an industry average. See how many times every euro of ad spend returned on Meta Ads.
Return on ad spend per client
- NLH Hotels6.8x
- Castello Antico Hotel5.9x
- Inea Sole Boutique Hotel6.4x
- Leda Village Resort5.6x
- Hotel Kritsa4.9x
- Villa Vosalia7.2x
What our clients say
Hoteliers who saw the difference in their own numbers
«With their targeted campaigns and innovative approach, we have achieved remarkable results in bookings and recognition. Our partnership continues with new challenges and goals.»
«Occupancy reached 85% overall, with direct bookings from my website at 40%, proving their expertise in the hospitality sector.»
«Their expertise in hospitality was clear from the very first moment: they understand our particular needs and adapt every strategy with the best possible result in mind.»
«Occupancy reached 85% overall, with direct bookings from my website at 40%, proving their expertise in the hospitality sector.»
«Their expertise in hospitality was clear from the very first moment: they understand our particular needs and adapt every strategy with the best possible result in mind.»
«With their targeted campaigns and innovative approach, we have achieved remarkable results in bookings and recognition. Our partnership continues with new challenges and goals.»
«Their expertise in hospitality was clear from the very first moment: they understand our particular needs and adapt every strategy with the best possible result in mind.»
«With their targeted campaigns and innovative approach, we have achieved remarkable results in bookings and recognition. Our partnership continues with new challenges and goals.»
«Occupancy reached 85% overall, with direct bookings from my website at 40%, proving their expertise in the hospitality sector.»
FAQ
Frequently asked questions
Does Instagram make sense for a city hotel?
Yes. Instagram is where the traveller "sees" the stay before buying it. For city hotels it works best combined with remarketing to people who searched for dates.
How quickly will I see results?
On paid campaigns the first measurable results show within the first 4 to 6 weeks. On organic channels (SEO, social) the horizon is 3 to 6 months. Either way, you follow the trajectory in live reporting from day one.
What do you need from me to get started?
Access to your existing channels (Google and Meta accounts, website, booking engine) and a short kick-off call with your sales lead. We handle the rest of the setup.
How do you measure success?
By the numbers that matter to a hotel: direct bookings, website revenue, occupancy and your direct-versus-OTA share, not likes and impressions.
See what you are leaving on the table
A free 20 minute audit covering meta ads for hotels, with concrete findings, not guesswork.